The haulage fintech that is doing for trucks what Uber does for people

EVERY so often, there’s a flash of light. Call it a light-bulb moment. It’s when I realise ‘damn, why did I not have that idea? For years now, we’ve been riding round in Ubers. They’ve become ubiquitous, fully embedded in our lives, so that the taxi’s brand name speaks for itself. They’ve got a language, a code, a way of doing things with which we’re all familiar. If someone says they’re a ‘4.91’ and you’re a ‘4.62’, you know what they mean – that they’re more courteous to the drivers than you are. In a sure sign of becoming established and success, Uber has its imitators. Which is why, when Martin Vohankan is speaking, that I realise what he’s talking about is potentially doing for road haulage what Uber did for people, and I curse. I could have thought of that, but as ever, I didn’t. It was obvious, really. Along with cars, vans and buses, the other main type of vehicles on our roads are lorries. Vohankan has created a ‘one-stop shop for anyone looking to transport goods by road from A to B. It’s a one-stop shop for all mobility solutions payment services and technology needs for European...

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